Depop is a unique selling marketplace. In fact, they explain that they are not a platform… but a place. “Depop is the community-powered fashion ecosystem that’s kinder on the planet and kinder to people.”
Depop is one of my favorite places to sell fashion online.
Depop was founded in 2011 as a social network where readers of his fashion magazine could purchase items from the creative designers featured in the magazine. Depop was re-envisioned as a marketplace to celebrate art, style, culture, and sustainability. In 2021, Depop was acquired by Etsy, but continues to operate as a standalone company.
Depop reports over 26 million registered users in 150 countries, and 90% of active users are under 26.
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On Depop, you can sell quite a bit, but the top sellers include men's and women’s clothing, accessories, and home decor.
To see what you can’t sell on Depop, click here.
On Depop, you don’t see a lot of the (boring) images of preppy clothing on clear hangers with a plain white background. In fact, you’ll see the opposite.
Source: @FourLimes on Depop
Depop is the perfect place for your trendy, designer, vintage, retro, funky, unique, and just plain weird pieces. Selling on Depop makes sourcing fun!
Looking for a complete guide to selling on Depop? Check out the article How to Get Started Selling on Depop.
Depop is a young and cool platform, unlike all the rest. On Depop, the older, funkier, weirder, the better.
On Depop, it's about aesthetics and expression. Depop is a vivid assortment of unique, funky, vintage, and trendy fashion flourishing with artistic expression.
Crosslisting with Vendoo? You might also be interested in the article Top Selling Brands on Poshmark in 2023.
Vintage is the top-selling category on Depop. Vintage refers to anything that is at least 20 years old.
If you are selling a vintage item that is a well-known brand, use the actual brand. If you’re selling a vintage item that no one has ever heard of that isn’t recognized as a brand on Depop, use the brand American Vintage.
I sold this American Vintage jacket on Depop recently:
#vintage #1990s #blazer #paisley #phoebebuffay
Streetwear is athletic wear with an urban influence. It’s a top-selling category on Depop, especially when classic athletic brands make street collections.
I'm drooling over this whole fit by @GetDizzyStore ft. A Warren Lotas hoodie, Mitchell & Ness Shorts, and Nike Air Max 2 CB 94.
#Nike #Airmax #streetwear #kicks #sneakers #hoodie #graphic #streetwear #streetfashion #hypebeast
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The Y2k aesthetic is inspired by the early 2000s. I’m living for this because it's so nostalgic.
Inspired by Pop Princesses Britney Spears, Paris Hilton, Beyoncé, and Destiny's Child, Y2k fashion is poppin' like lip smackers.
Y2k Fashion is so fun! If it looks like something a Bratz Doll might wear, it's probably Y2k Style.
Images from @FourLimes on Depop
#y2k #Y2kaesthetic #bratz #babygirl #coquette #cutie #euphoria #chunky #pastel #cami #lowrise
One-of-a-kind pieces on Depop refer to rare vintage items, upcycled, reworked, handmade, and custom items. These are the gems of Depop. 💎
Another term to know is #deadstock. On Depop, deadstock usually means something vintage that is new and unworn, but it can also refer to model pieces that are no longer in production.
If you’re artsy, get your pieces onto Depop. Buyers love unique and one-of-a-kind pieces.
I’m not super-talented, but I do sell some of my tie-dye and bleach dye on Depop. This is a great way to rework some low-value pieces to flip them as custom for a decent profit!
Vintage, Streetwear, Y2k, and One of a Kind are the top-selling categories on Depop, but remember Depop is about what is trending.
Note that we skipped the luxury designers on the list, because obviously those sell well.
If you browse the Depop Explore Page, you can see a curated daily collection of hand-picked pieces that are on trend. This is a great place to find inspo., hashtags, and see what is hot on the app.
Belt bags (especially Lululemon) and fanny packs are trending on Depop and all reselling marketplaces. Who would have thought that fanny packs would make a comeback, right? Keep your eyes out for these!
Lingerie flies on Depop, especially when it is vintage. Chemises and bodysuits, robes and nightgowns, bras and bralettes, and even vintage "granny panties" and bloomers are top-sellers!
Gen Z is wearing lingerie like it is clothes, good for them, hehe.
Biker core refers to anything with biker vibes and a tough, industrial punk aesthetic. Look for leather (and faux leather) jackets, motto jackets, bomber jackets, boots, belts, and more.
To learn about all of the trending style aesthetics, cores, BOLO brands, and hashtags on Depop, check out A Reseller’s Guide to Cores & Aesthetics.
Want to learn more? Here is where Depop publishes top-selling items and categories.
Start making more sales on Depop today with Vendoo!