If you're wondering how to convert better on Depop, you're not alone. With millions of users and sellers competing for attention, turning scrollers into shoppers is one of the biggest challenges resellers face. The good news? Conversions are not random; they’re driven by strategy.
From photography to pricing, every detail of your listing plays a role in how often you make sales. In this guide, we’ll break down what truly works to increase your conversion rate on Depop.
Main Takeaways
- Conversions are strategic. Success on Depop depends on photos, keywords, hashtags, pricing, timing, and engagement, not luck.
- Photos sell items. Bright, styled images and short videos can increase sales by up to 40%.
- Style matters more than brand. Depop shoppers buy based on aesthetic, not just labels.
- Peak posting time is 1–2 p.m. EST. Posting during high-traffic hours boosts visibility and conversions.
- International shipping increases sales. Enable global shipping to access Depop’s worldwide buyer base.
- Vendoo multiplies your reach. Use Vendoo to crosslist, relist, send offers, and automate tasks for higher conversions.
Why Conversions Matter on Depop
A conversion is what every seller is after; when a shopper actually buys the item they viewed or liked. Your conversion rate is the percentage of views or likes that lead to a sale. It’s not just about getting seen, it’s about getting bought.
Depop has over 35 million users. That’s a lot of competition! A strong conversion rate doesn’t just lead to more sales, it boosts your ranking in the algorithm, grows your follower base, and tells the platform your listings are worth promoting in the newsfeed and search results.
Bottom line: more conversions equal more money, exposure, and momentum. 💰
Steps to Convert Better on Depop and Make More Sales
If your items aren’t moving on Depop, figure out why. Depop is a booming marketplace, and you should have no problem making regular sales.
Here are ten tips to make more sales on Depop and convert likers into buyers:
1. Use High-Quality Photos
Looks are everything, and buyers scroll fast. You have one shot to stop the scroll, and it starts with your cover photo. 📸
Examples of cover photos that convert scrollers into shoppers by FourLimes.
On Depop, use bright, clear images in natural light. Show the full item first, then include details like texture, labels, and flaws. Flat lays, model shots, and styled outfits perform best. No clutter. No filters. Make the item the focus.
👀 Did you know that your items are 40% more likely to sell if you include a video in the listing?
Depop shoppers are all about the aesthetic and look, take time to curate amazing photos.
2. Write Clear, Keyword-Rich Descriptions
Your description is everything. The description does more than describe—it helps your listing get found in search results. Use specific terms a buyer might search for: color, style, fit, material, era, and condition.
The hashtags are one of the most important parts of your listing on Depop. Be sure to use all five hashtags, and trending, style-based hashtags. (Not #sweater).
Wondering how to find trending hashtags for Depop? Check out the full glossary in The Reseller’s Guide to Keywords & Hashtags! 🤩
3. Price Competitively with Discounts
Depop buyers love a deal, but they’re also willing to spend up on unique, vintage pieces. Research similar listings for an idea of pricing, but don’t be afraid to price a bit higher to allow room to send and receive offers.
Make sure to send offers to likers as your items receive likes. You can also use Depop’s discount tool on the app to host a sale on your entire shop (or select items).
👀 Did you know that you can use Vendoo to send automatic offers to likers on Depop and to automate refreshing your listings?
4. Source Based on Style
Depop isn’t just about brand, it’s about aesthetic. Shoppers come to Depop looking for a vibe, not just a label.
While you can sell all fashion on Depop, the top-selling categories are:
- Designer
- Streetwear
- Vintage
- Y2k
- OOAK (One-of-a-kind) pieces like handmade, upcycle, and deadstock.
Style is everything on Depop. While you can’t go wrong selling trending fashion, any and all fashion aesthetics and subcultures sell well on Depop.
Study what’s trending in the Depop Explore Page, newsfeeds, and what top sellers are posting. Look at the types of outfits influencers are tagging on TikTok. If you’re sourcing secondhand inventory, focus on unique silhouettes, sustainable fabrics, and seasonal color palettes.
Check out the article What’s Trending on Depop in 2025? Also Includes Hashtags!
5. Respond to Messages Quickly
When shoppers are scrolling and impulse buying, a slow reply often means a lost sale. Enable notifications and respond quickly and clearly. Answer questions, confirm measurements, and offer bundles. Even a quick “Yes, still available!” can convert a casual message into a done deal.
6. Post During Peak Hours
For best results, post when buyers are scrolling—typically in the afternoon, evening, or on weekends. Experiment with your audience, but a good starting point is the afternoon. According to research studies, the time in the U.S. with the most e-commerce activity is around lunchtime, specifically 1 p.m. to 2 p.m. (EST).
A study measuring online shopping behavior assigned this window, indicating these are the peak hours of the day for cellphone shopping!
7. Relist Unsold Items Regularly
Listing every day is crucial for resellers, but don’t forget to delist and relist items regularly. Depop doesn’t reward stale listings.
If something hasn’t sold after 10–14 days, it’s time to refresh it. Delete and re-upload or use a tool like Vendoo to bulk delist and relist so your listings appear as new.
🔎 The Depop search engine prioritizes relevance and recency, so new listings get additional exposure in search results and newsfeeds.
8. Promote Listings on Social Media
Sharing your listings on Instagram, TikTok, and Pinterest can help convert better on Depop. Whether you post still images or use styled outfit shots, showing what you’re selling can help to drive sales to your Depop shop.
💡Tip: You can also use Depop’s boost feature for additional exposure. With no selling fees, you can easily swing promotional fees to help convert better on Depop.
9. Offer International Shipping
Depop has a massive global audience in over 150 countries, so why limit your sales to just the United States?
Enable global shipping by entering a shipping value in the “worldwide shipping” field.
By enabling international shipping, you open your shop to billions of buyers across the world. It’s especially worth it for niche items, vintage styles, and trending aesthetics that might be more in demand abroad.
Be sure to ship quickly and use sustainable shipping materials!
Learn more in the article How to Ship on Depop.
10. Crosslist with Vendoo to Reach More Buyers
If your item isn’t selling on Depop, it doesn’t mean it won’t sell elsewhere. Crosslisting gives your item more chances to convert.
Vendoo makes this easy by allowing you to list your inventory across multiple marketplaces, like eBay, Poshmark, Vinted, Grailed, Etsy, Mercari, Whatnot, FBMP, Vestiaire Collective, and more!
Vendoo helps you manage inventory, send offers to likers, refresh your listings, relist your items, and so much more- all in one place!
Want to make more sales? Try Vendoo today!
How to Convert Better on Depop FAQ
How do I convert better on Depop?
Use high-quality photos, write keyword-rich descriptions, use 5 trending hashtags, price strategically, and relist unsold items. Also, crosslist using tools like Vendoo to increase your reach!
How does Depop’s algorithm affect conversions?
Depop’s algorithm boosts listings with strong engagement, fast response times, and recent activity. New and active listings rank higher in search results and newsfeeds, increasing the chances of conversion.
How can photos improve Depop conversions?
Photos are the first thing buyers see. Bright, clear, well-styled images help stop the scroll, build trust, and give shoppers confidence to buy without hesitation. Videos also increase your chances of selling by 40%.
How does Vendoo help Depop conversions?
Vendoo helps you crosslist to more marketplaces, refresh your listings, relist stale inventory, send offers to likers, and stay consistent, making your items more visible and more likely to sell.
