As e-commerce continues to evolve and reselling continues to expand, sellers are looking for new ways to maximize sales and expand their reach beyond eBay. While eBay is a powerhouse, there’s a big reselling world outside of eBay! 🌎
While eBay is amazing, there are shoppers on a handful of other marketplaces that simply don’t use eBay. Reach these buyers by diversifying your marketplaces! Many eBay alternatives offer lower fees, less competition, more flexibility, and other advantages!
In this guide, we’ll explore the best eBay alternatives for 2025, breaking down their key features, selling fees, selling categories, and target audiences.
A common misconception is that eBay sellers needn’t explore other marketplaces. While eBay is the largest and most lucrative marketplace, there’s a big reselling world! A reseller should never put all of their eggs in one basket if they wish to make more sales. Exploring other marketplaces will help you to reach a larger user base.
🧠Think about it: Many Poshmark shoppers don’t even have the eBay app and vice-versa.
eBay is great, but it isn’t always the best place for every item- even if it is, it isn’t the only place. Exploring eBay alternatives can open doors to marketplaces that better align with your products, audience, and business goals.
Here’s why some sellers consider diversifying with other marketplaces:
👀Did you know that when a buyer is looking at your item on eBay, eBay suggests other identical items right on your listing page? This makes it tough to sell unless you price your items aligned with or below market value.
While eBay is one of the largest and most well-known online marketplaces, it’s not the only option for resellers. There’s a big reselling world outside of eBay! Whether you're looking for lower fees, a more niche audience, or an easier selling experience, there are plenty of eBay alternatives worth exploring. Diversifying your selling platforms can help you reach more buyers, increase your sales, and reduce reliance on a single marketplace.
🧠Think about it: The more marketplaces you sell on, the more chances you have to make sales!
If you’re looking for other marketplaces to crosslist on, consider these seven eBay alternatives. Each of these marketplaces offers unique advantages, from simplified listing processes to specialized buyer communities, making them excellent options for resellers of all kinds.
With Vendoo, you can crosslist to all of these marketplaces in under 5 minutes! 🚀
Mercari is a user-friendly marketplace similar to eBay, where sellers can list a wide variety of items. It offers both flexible shipping options and local pickup services, making it a versatile option for different types of sellers.
I consider Mercari a “mini eBay” as it offers the same range of selling categories but with a smaller audience and less extensive tools. It is a much easier, simpler marketplace and a great alternative or supplement to eBay.
Founded in 2013, Mercari is a peer-to-peer e-commerce marketplace with over 50 million active users in the United States. While this does not approach the reach of eBay, it is impressive compared to other marketplaces.
👀Did you know that Mercari is the #1 marketplace in Japan?
Learn more about Mercari in the article Mercari vs. eBay: Which Platform is Better for Sellers?
Mercari is celebrated for its intuitive platform that simplifies the selling process. The app and desktop interface are straightforward, making navigation effortless. Key seller tools include the ability to set flexible shipping options, built-in pricing suggestions, and features like Smart Pricing that automatically adjusts your prices to stay competitive. Sellers can also benefit from the in-app messaging system to communicate with buyers and the "Promote" feature to boost item visibility.
Mercari does not have a fraction of the robust tools offered on eBay- but the simple, straightforward app is particularly appealing to new sellers.
Mercari operates without subscription plans or account tiers, making it accessible for all sellers without requiring an upfront investment.
There are also no optional paid promotion tools or hidden fees.
Mercari is free to use, and fees are only taken out upon sale.
Mercari selling fees are straightforward at 10% of the sale price.
Unlike other marketplaces, Mercari does not have complex, convoluted, or incalculable selling fees- it is just ten percent.
Mercari fees are both simple and competitive against other peer-to-peer marketplaces.
👀Did you know that Mercari is one of the top marketplaces for Vendoo users in 2024?
Mercari offers a simplified experience compared to eBay, with a focus on ease of use and flexible shipping options. However, its consumer traffic is much lower, and prepaid shipping rates can be higher for sellers, making it less ideal for those with larger or heavier items. The fee structure is comparable to eBay.
Facebook Marketplace is a buying and selling platform on the Facebook platform.
FBMP started as an online yard sale but became a viable resale platform with the introduction of national shipping.
Facebook Marketplace turns social media scrollers into shoppers, giving buyers and sellers access to the platform’s massive user base for organic reach. Unlike eBay, FBMP prioritizes local transactions and does not rely heavily on shipping.
While FBMP does not provide stats about active marketplace users, public reports show that Facebook has 3.065 billion active global users, with over 40% of that base in the United States.
🧠Think about it: This means that the Facebook Marketplace audience might be as large as 1.226 million buyers and sellers!
While we do not know the exact number of FBMP users, you can see the number of views on your listings to get an idea of your reach.
Navigating Facebook Marketplace is intuitive, as it integrates seamlessly with the Facebook app and website. Sellers can quickly create listings by uploading photos, writing descriptions, and setting prices. Features include:
💡Tip: Be sure to check your Marketplace inbox- it is different and separate from your regular Facebook Messenger inbox.
Facebook Marketplace does not offer subscription plans, account tiers, or free trials. Listing items for sale is entirely free. However, sellers looking to expand their reach can opt for paid ads or boosted listings for extra visibility.
💡Tip: New Facebook accounts do not have access to Facebook Marketplace. New Marketplace sellers do not have immediate access to shipping. Make a few local sales and collect positive feedback to gain access to national shipping.
It is free to sell locally on Facebook Marketplace.
For sales that are shipped, FBMP fees are competitive at 10% of the final sale price (or $0.80 minimum per order). Selling fees are deducted from your payout.
Facebook Marketplace and eBay serve distinct purposes. FBMP excels in local sales, offering an effortless way to reach buyers nearby. In contrast, eBay provides global reach and a more structured environment with robust seller protections. While FBMP’s fees are lower and its platform more intuitive, it lacks the advanced seller tools and international marketplace of eBay. Ultimately, FBMP is best for sellers focusing on local buyers or casual transactions, whereas eBay suits those aiming for higher-volume, professional selling on a global scale.
Poshmark is a leading social e-commerce marketplace best known for fashion. While Poshmark is popular for apparel and accessories, you could also sell beauty products, select home decor, pet items, and electronics. Known for its community-driven nature and simple, user-friendly interface, Poshmark is a reseller favorite. Compared to eBay, Poshmark takes a more social approach, integrating features like sharing and community interaction to drive visibility and sales.
With over 80 million community members across the United States and Canada, Poshmark serves a vast audience of buyers and sellers. Its primary focus is on women’s, men’s, and children’s fashion, but it also accommodates a decent range of selling categories. Poshmark's superior search engine optimization (SEO) ensures listings often appear in Google search results, bringing in a significant number of guest buyers who are not part of the Poshmark community.
🧠Think about it: While Poshmark’s audience appears as a small fraction of eBay’s, remember that Poshmark is niched-to fashion. Also remember that Poshmark is only available in the United States and Canada. With those considerations, Poshmark is a serious contender in terms of audience.
Poshmark is designed to be user-friendly, especially for sellers new to e-commerce. Poshmark was created as an app to help people make cash for clothes they don’t wear, and the ease of use is unparalleled. The Poshmark interface is intuitive, making it simple to list items, manage inventory, and connect with potential buyers.
Poshmark’s listing form is easy and simple compared to eBay- it goes to show that you don’t need all that to make daily sales. However, Poshmark is a bit more high-maintenance compared to eBay, requiring active participation through “sharing” listings and engaging with other users. While this added interaction might feel like extra work, it helps generate significant traffic and boosts sales.
Poshmark has some basic promotional tools and features, but nothing as complex or sophisticated as eBay. Poshmark’s community feel encourages interaction, which can foster buyer trust and loyalty.
👀Did you know that eBay and Poshmark are the two most popular marketplaces for Vendoo users?
Poshmark does not require a subscription or offer account tiers. Anyone can create a Poshmark account and start selling for free. Sellers only incur costs when they make a sale.
Poshmark’s Promoted Closet Program is an optional promotional service where you establish an ad budget and pay per click. If you opt into Promoted Closet, additional fees apply. Unlike eBay’s promotion feature where you only pay if you make sales as a result of the promotion, Promoted Closet requires advance payment.
Poshmark’s fee structure is simple::
While higher than eBay’s fees, many sellers find the simplicity and audience worth the selling fees.
You might also be interested in the article How to Sell on Poshmark: A Step-by-Step Guide to Success.
💡Tip: With Vendoo, you can automate many of the daunting daily tasks on Poshmark.
Poshmark is ideal for sellers focused on fashion, accessories, and lifestyle items, offering a more curated, cute, and community-driven alternative to eBay’s massive, general-purpose marketplace. Its superior SEO and focus on social engagement make it a standout in attracting buyers. However, its higher fees and required social activity may not appeal to every seller, especially those who prefer a more hands-off approach like eBay offers.
Why choose one or the other? Crosslist to eBay, Poshmark, and other marketplaces in just seconds with Vendoo!
Depop is a fast-growing online marketplace known for its trendy, vintage, and streetwear fashion for younger audiences. Unlike eBay, which caters to a broad range of buyers and sellers across multiple categories, Depop is highly curated and aesthetic-driven, prioritizing style over brand names. The marketplace thrives on community engagement, with sellers building followings similar to social media influencers. Depop is known for fashion but offers a broad range of selling categories.
Depop has over 26 million registered users across 150+ countries, with a dominant Gen Z presence (90% of users are under 26). Depop’s niche focus makes it ideal for sellers specializing in fashion and unique, artistic pieces and apparel.
Depop is one of the simplest marketplaces with a straightforward approach to selling. Depop is an app-first platform and it closely resembles a social media-like experience and interface. Depop is highly intuitive. Creating listings on Depop is straightforward with photo and video uploads, some listing fields, and direct messaging.
Depop offers limited tools including boosting, discounting (like hosting flash sales), sending offers, and messaging.
👀Did you know that Depop, like all UK-based companies, does not have binding offers. Under UK law, marketplaces that allow minors to register do not offer binding offers. When a buyer makes an offer and the seller accepts it, the buyer still must cash out.
Depop offers unparalleled simplicity and is infinitely less complex than eBay.
Depop does not require a subscription to sell. There are no premium account tiers or paid seller plans. There are also no selling fees! 🔥
Depop Selling Fees
Depop has no selling fees!
However, there is a small payment processing fee on each sale in the amount of of 3.3% + $0.45 of the sale price.
For example, if you sell an item for $40 on Depop, you will make $38.23 after the payment processing fee. Depop offers the lowest selling fees.
💡Tip: You can also boost your listings for additional promotion in the newsfeed and the search results for 8% of the sale price. Just like eBay promotions, you only pay the promotional fee if your item sells as a result of the promotion (not organically).
💡Tip: Depop is a style-driven marketplace, unlike eBay, which tends to be more brand-focused. This is both a “pro” and a “con.”. On the positive side, it allows sellers to profit from items based on their visual appeal and uniqueness, even if they don’t have access to high-end brands. However, to succeed on Depop, sellers need a strong understanding of current trends, style aesthetics, and how to curate inventory that emphasizes the look and “vibe.”
Depop is best suited for fashion and trend-focused items, making it ideal for selling vintage, streetwear, and aesthetic-driven fashion and decor, whereas eBay caters to a broader range of product categories. Although Depop has a substantially smaller audience, its highly engaged, tailored audience is perfect for sellers with compatible inventory.
One of Depop’s biggest advantages is its low fees, with only a 3.3% payment processing fee, compared to eBay’s higher selling fees of 10+%. Additionally, Depop’s social media-style interface makes it more beginner-friendly, while eBay offers more advanced tools but comes with a steeper learning curve.
Why choose just one? There are Depop buyers who don’t have the eBay app and vice versa! Crosslist to both in seconds with Vendoo!
You might also be interested in the article 11 Marketplaces Every Reseller Should Consider.
The following marketplaces below are more narrowly tailored for specific types of inventory. Depending on what you sell, they might make excellent alternatives to eBay
Etsy is a globally-loved niche marketplace where you can sell handmade, vintage, and craft supplies. Etsy epitomizes the sentiment of “shop small,” offering handcrafted items, original designs, and a large collection of genuine vintage.
Etsy is a global marketplace with 31.7 million active buyers around the world. Etsy offers a curated audience of buyers who love handmade, original, custom, and vintage goods.
👀Did you know that Etsy acquired Depop in 2021?
Etsy is easy to navigate, with an intuitive interface that makes listing products simple. Sellers can customize their storefronts with images, logos, and branding, while tools like order management, shipping integration, and promotional options help streamline the selling process. Despite its simplicity, Etsy also offers advanced seller tools. Etsy features marketing tools such as ads, coupons, and social media integration to help sellers drive traffic to their shops to grow profit.
Etsy offers two different account options for sellers, including a free account. Let’s break them down:
Etsy doesn’t offer a free trial, but the Standard account is free.
Etsy fees are a bit complicated. As a very rough estimate, you can expect that you will pay twelve percent in total Etsy fees. Etsy charges a listing fee of $0.20 per item (which renews every 4 months), a sale fee of 6.5% of the sale price, and a payment processing fee of 3% plus $0.25 (US only). Here is a more detailed breakdown:
While a bit complex, Etsy fees are competitive in comparison with other peer-to-peer marketplaces.
💡Tip: While promotional ads (and associated fees) are optional for new sellers, once you hit a sales threshold they become mandatory.
🧠 Think about it: While the listing fee stings, it is a nominal amount of only $0.20 per item. It also significantly reduces fraud and enhances buyer trust on the marketplace. Plus, even with the fee, Etsy’s fees are more competitive than most marketplaces.
Etsy is the best place to sell handmade items or original designs. It is also a great place to sell vintage items and craft supplies. Etsy offers a niche, curated audience that is more likely to purchase these products compared to eBay’s broader, more general marketplace. However, Etsy's fees are slightly higher than eBay's for certain categories, and its customer base is smaller overall. Etsy’s customization options and creative community make it the best option for artisans, but eBay's reach and versatility make it a better platform for selling a wider variety of products.
Compare and contrast eBay vs. Etsy in the article Etsy vs. eBay: A Comprehensive Comparison Guide for Sellers
Grailed is a fashion marketplace specializing in high-end designer, streetwear, and vintage clothing. Grailed was originally exclusively for men’s fashion but expanded to women’s categories in 2022. It still remains known for menswear. Grailed focuses exclusively on fashion, making it the go-to destination for sneakerheads, streetwear collectors, and luxury fashion buyers.
💡Tip: Top-sellers on Grailed include streetwear, designer, vintage, and OOAK (one-of-a-kind) fashion.
Learn more about selling on Grailed in the article The Holy Grailed: How to Get Started Selling on Grailed.
Selling on Grailed is straightforward, with simple and intuitive features tailored to fashion resellers.
On Grailed, sellers can send offers to likers and “bump” their listings. Sellers can “bump” their listings every seven days within the first 30 days of listing to increase visibility. After 30 days, they must drop the price by at least 10% to bump.
Grailed also allows listings under multiple brands for collaborations or tagging both a brand and “Vintage” as a brand.
Grailed is always free to use without subscription options.
Grailed fees are very competitive compared with other online marketplaces.
While eBay is the largest marketplace in the world with a massive user base, Grailed offers a much smaller audience. Grailed offers a more curated experience for fashion sellers, catering to a specific fashion niche. However, if you sell items within Grailed’s niche, Grailed will be a very lucrative marketplace.
Vestiaire Collective is a global online marketplace specializing in pre-loved luxury and designer fashion. Vestiaire Collective is a luxury powerhouse, known for its exquisite collection of high-end pieces and unparalleled authentication standards. Founded in Paris in 2009, Vestiaire provides a premium alternative to general marketplaces like eBay by focusing exclusively on authenticated, designer products.
Vestiaire Collective reports having 23 million buyers and sellers, and maintains an inventory of 5 million luxury items with approximately 20,000 added each day!
👀 Did you know that Vestiaire Collective acquired Tradesy marketplace in 2022?
Vestiaire Collective is streamlined and user-friendly for both buyers and sellers. Sellers simply enter the required information on the listing form, which is potentially extensive to provide adequate information and photographs for authentication. Each listing is reviewed by Vestiare staff for authentication before being published for sale. Only authentic and high-quality products in excellent condition can be listed for sale. Vestiaire offers tools for sellers to manage their listings, track sales, and communicate with buyers.
Vestiaire has two main selling tools: Offers to likers and the Flash Sale feature. Offers to likers allow sellers to send offers to likers. The Flash price drop feature provides sellers a “last chance” to make a sale. If a seller-initiated offer is rejected or times out, Vestiaire gives sellers a chance to honor that offer price, making it available to all of Vestiaire for 48 hours. During this time, promoted items are featured in the “Best Deals” feed on Vestiaire.
💡Tip: Send bulk or automated offers on Vestiaire Collective, Poshmark, eBay, Mercari, and Depop from Vendoo!
Vestiaire is always free to use without subscription options.
👀Did you know that Vestiare Collective, like all UK-based companies, does not have binding offers. Under UK law, marketplaces that allow minors to register do not offer binding offers. When a buyer makes an offer and the seller accepts it, the buyer still must cash out.
Vestiaire Collective selling fees are dependent upon the sale price:
Because Vestiaire takes $13 for every sale under $100, it is not the best place to sell items that cannot sell for over $100.
Vestiaire Collective has high selling fees, but those fees provide an unparalleled authentication experience, encouraging trust for both buyers and sellers on the marketplace. When buying and selling high-end items, the exceptional service provided by Vestiaire is much appreciated.
👀Did you know that most orders go to Vestiaire for in-hand authentication before being sent to the buyer?
💡Tip: You can’t sell fast-fashion on Vestiaire Collective. Click here for the list of accepted brands on Vestiaire Collective.
Compared to eBay, Vestiaire Collective is much more specialized, focusing exclusively on luxury, vintage, and high-end designer items. While eBay offers a vast array of selling categories, Vestiaire Collective is much more selective in categories and brands. Vestiaire Collective also only allows items in good condition and has strict quality and authenticity standards. This makes it a more premium marketplace but also limits the types of goods that can be sold.
One of the main strengths of Vestiaire Collective over eBay is its emphasis on authentication, which gives buyers confidence in the quality of their purchases. This also gives sellers peace of mind when selling high-profit items. On the other hand, eBay offers a broader audience and more diverse categories, which may be appealing to sellers of all kinds of items. However, if you’re a seller specializing in luxury fashion, Vestiaire Collective provides a more tailored and trustworthy marketplace for high-end fashion.
Learn more about selling on Vestiaire Collective in the article: Everything You Need to Know About Vestiaire Collective.
The best eBay alternatives depend on what you sell, who your buyers are, and how much you're willing to pay in fees. Fashion-focused sellers may thrive on Poshmark, Depop, or Grailed, while those selling vintage or handmade goods might do better on Etsy. If you're looking for a broad audience with fewer restrictions, Mercari or Facebook Marketplace could be great options.
Consider the marketplaces’ ease of use and available seller tools. Some marketplaces offer simple, beginner-friendly listing processes, while others have advanced features for high-volume sellers.
Instead of limiting yourself to just one, crosslist to all of the marketplaces with Vendoo to multiple platforms is the best way to increase visibility and sales. With Vendoo, you can list, manage, and track your inventory across multiple marketplaces effortlessly, helping you grow your business with minimal effort.
You might also be interested in 10 Great Marketplaces Every Reseller Should Consider
Expanding beyond eBay can significantly boost your sales and reduce your reliance on a single marketplace. By selling on multiple marketplaces, you increase visibility, reach different buyer demographics, and maximize your chances of making a sale.
💡 Why stop at just one marketplace when you can sell on several at once?
Managing multiple platforms manually can be time-consuming, but that’s where Vendoo comes in! With Vendoo, you can:
✅ List on multiple marketplaces in just minutes
✅ Track your inventory across multiple marketplaces with ease
✅Enhance your listings with photo-editing and background removal
✅Automate offers across marketplaces, or send them manually in bulk
✅ Automatically delist sold items to avoid double-selling
✅ Save time while maximizing sales opportunities
🚀 Start crosslisting today with Vendoo today for free!