How to Run a Sale on Poshmark (Step by Step)

Running a sale on Poshmark is one of the most effective ways to move inventory faster, boost visibility, and increase sales, especially during high-traffic seasons like Black Friday, Cyber Monday, and the holidays. Whether you’re offering Closet Clear Out discounts, sending private offers to likers, or running a sitewide promotion, knowing how to structure and promote your sale on Poshmark can help you attract buyers and maximize revenue.

You might also be interested in the article 10 Great Marketplaces Every Reseller Should Consider.

How to Run a Sale on Poshmark

The first tip to hosting a sale anywhere is making sure that you can afford the sale; that is, making sure that your anticipated sale price leaves room for profit in consideration of your cost of goods (COG). Be mindful of your numbers and be careful not to offer such an amazing deal that it leaves you “in the red.”

Little secret: It’s okay to raise your prices in anticipation of a sale to make buyers feel as though they’re saving even more. Every department store does this….. (We see you, Macys). 

The next tip is to be mindful of your time because time is money. Elaborate sales can be time consuming and tedious. Be organized, you don’t want to make more work for yourself when you’re already giving items away for low prices!

Finally, keep it simple. Super-confusing offers that only apply to select items or under particular circumstances are not as successful as sales with clear terms. 

With that, here is how to host a sale, offer a discount, and create coupons to make more sales online:

Hosting a sale on Poshmark can be a great way to rake in some sales! Here is how to host one:

Note that there is no official “sale” tool or feature on Poshmark. Though, there are many Poshmark tools and features that you can use to strategically host a sale. 

First, you will decide which type of sale to have in your Poshmark Closet:

Common types of sales include free shipping on bundles, a percent off your entire closet, a BOGO (Buy One Get One, Either Free or Half Off), or a discount that applies to select items that you have noted. I recommend choosing a simple sale. When you get too confusing, sales are not as successful. 

Whichever type of sale you choose, here are the ways to promote it and inform potential buyers. 

Create a Closet Sale Sign on Poshmark

You can create a closet sale sign by creating a listing, the way you would for any other item. You’ll use graphic images to promote your sales, and explain it in the description. You will want to select the “brand” for this listing as one that will expand your reach; perhaps select one that is similar to the types of items you sell. 

For pretty and professional sale advertisements, check out how I use Canva to make sale signs for my marketplaces and social media in this video.

Make Bulk Offers to Likers (OTL)

Making bulk offers to likers is probably the simplest way to offer a discount to the people who have already expressed interest in your items. You can make individual offers on each item, or use Poshmark’s Bulk Listing Actions (or a Poshmark Bot) to make bulk offers. The bigger the offer, the more chance of sales. 

Use the My Shoppers Tool on Poshmark 

The My Shoppers tool enables sellers to interact with buyers in bulk. With the feature, you can do things like add likes to bundles, add bundle comments, and message former buyers. 

Thus, you can send a message to a mass number of users who have interacted with your closet to promote a sale or deal!

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