How to Get More Followers on Depop - A Complete Guide for Sellers

With millions of users worldwide, Depop has become the go-to marketplace for many online shoppers. Depop’s thriving community has become a great space for buyers and sellers to enjoy exploring unique and trendy items.

Depop offers an enjoyable shopping experience and brings a social network vibe that users have come to adore. This means that there’s a lot of buzz around users having followers.

For sellers, gaining followers on Depop isn’t just about increasing your numbers! In fact, it’s also about building a lively and bustling community around your shop.

Followers are the lifeblood of your Depop account They bring more visibility to your listings, higher engagement, and, ultimately, better sales. Whether you’re a new seller or looking to grow your established store, this guide will walk you through proven strategies to boost your follower count on Depop. From building a standout profile to leveraging social media and automation tools, we’ve got you covered!

By the end of this guide, you’ll have actionable tips and tricks to grow your Depop shop’s reach, all while staying true to your brand and the platform’s policies.

Key Takeaways

Followers are crucial for success on Depop. They boost your shop's visibility and credibility, driving more sales opportunities.
Use high-quality photos, engaging descriptions, and a cohesive brand to attract potential followers.
Community engagement pays off. To foster a sense of connection, interact with other Depop users by liking, commenting, and following them.
Steer clear of spamming, inconsistent branding, and neglecting customer engagement to maintain trust and professionalism.
Analytics are your best friend and can help you track your shop’s performance to identify trends, refine strategies, and continuously grow your follower count.
You can expand beyond Depop with Vendoo. Vendoo can help you cross-list items and manage inventory across platforms. This boosts visibility and grows your audience effectively.🔑

Do Followers Matter on Depop?

Depop is much more than just an eCommerce platform! It’s a vibrant social marketplace with over 35 million users worldwide. Its unique social network vibe sets it apart, making followers a key component of success. Much like Instagram or TikTok, your followers on Depop engage with your listings, boost your visibility, and make your shop more discoverable.

In a marketplace with millions of active users, building a strong follower base helps your shop stand out and creates a loyal community of buyers who keep coming back. Think of your Depop followers as your audience. They’re key to spreading the word about your shop and driving sales.

Here’s why it's important to have Depop followers:

Increased Visibility: The more followers you have, the more people see your items when you post or update listings.
Boosted Credibility: A larger following shows people that you are popular and trustworthy. As a result, more people will be inclined to check out your shop.
Higher Engagement: Your followers are more likely to like, share, and interact with your listings, which boosts your reach even further.
Algorithm Benefits: Depop’s algorithm rewards active, engaging shops by featuring them more prominently in searches and recommendations.

You might also be interested in the article Depop vs. Poshmark: A Detailed Comparison of the Pros & Cons.

Craft a Shop That Shines

Your Depop shop is the face of your business. First impressions matter a lot! They can make or break your reselling business. It’s important to create a shop that stands out and doesn't just attract buyers. Your shop should encourage them to follow you for future purchases.

Here’s how you can craft a Depop Shop that shines:

Perfect Your Depop Profile

Think of your Depop profile as your introduction and first impression. It's a way to greet your buyers. Ideally, it should be clear, professional, and enticing. Try to incorporate these strategies into your efforts:

Use a high-quality profile picture (a logo or a well-lit image of yourself).
Write a catchy bio that reflects your style and includes keywords like "vintage," "streetwear," or "handmade."
Add links to your social media profiles.

Curate an Eye-Catching Shop Layout

Consistency is key to creating a professional look. Try these ideas to help your shop look more inviting:

Use cohesive photography styles for all listings (same backgrounds or filters).
Organize your shop into categories by tagging or bundling similar items.
Maintain a theme that aligns with your brand—minimalist, vibrant, or edgy.

Take Great Depop Photos

Photos sell your items, so make them count. Here’s how you can get some great shots for your listings:

Use natural light for clear, appealing images.
Show items from multiple angles (front, back, details, and tags).
Include lifestyle shots or modeled photos for a better visual appeal.

Craft Clear, Descriptive Listings

Informative descriptions help buyers make decisions. Here are a few things to keep in mind:

Highlight the item’s unique features and condition.
Use keywords to make your listings search-friendly (e.g., "retro denim jacket" or "90s streetwear").
Include measurements and any relevant care instructions.

Set Fair and Competitive Pricing

Price your items based on their condition, rarity, and market demand. Here’s how:

Research what similar items are listed or sold for on Depop.
Factor in Depop fees and shipping costs to avoid underselling.

When your shop looks professional and polished, potential followers will trust your brand and engage more often. The better their shopping experience, the more likely they’ll buy from you and hit the “Follow” button to stay in the loop about your listings.

Curious to learn more about Depop? Check out How to Sell on Depop: Tips, Tricks, and Strategies to Stand Out.

Expert Depop Tips and Tricks

Think of youDepop listings as an opportunity to capture attention and grow your follower base. Your posts aren't just tools to sell your stuff. In fact, they showcase your shop’s personality and build your brand’s reputation. Let’s break down how to make each post stand out.

Create Informative Descriptions

Your descriptions should sell the item and build trust. Clearly state the condition (new, gently used, etc.), mention measurements and materials, and share care instructions. Add personality by suggesting styling tips or sharing the story behind the piece. For example: "This retro 80s windbreaker is perfect for chilly outdoor adventures or layering over your favorite streetwear."

💡Tip: Depop does not have a title field, but your description's first 5-7 words are most important for searchability and SEO ranking. Consider using these words like a “mini title.”

Use High-Quality Photos

Photos can make or break a sale. Capture clear, well-lit images from multiple angles, highlight unique details or imperfections, and consider styled or modeled shots to make the item more appealing.

💡Tip: Modeled photos and flat lays are recommended on Depop.

Use Trending Hashtags on Depop

Hashtags help buyers find your listings. Include keywords like “boho,” “Y2K,” or “oversized,” and add specifics such as colors, brands, and trends. Be mindful not to overload listings with irrelevant tags to keep them buyer-friendly.

Refresh Your Depop Listings

Refreshing your items (at least daily) is crucial to being successful on Depop. Refreshing your item moves it to the top of the search feed and news feeds, significantly increasing exposure and accelerating sales.

To refresh an item, you simply select it, click “edit”, and click “save”. This instantly bumps your item. Many sellers use Depop bots for refreshing as it is quite tedious.

Delist & Relist on Depop

Keep your shop fresh by relisting popular items to push them higher in search results. Update photos or descriptions periodically, and consider running limited-time offers to revive interest in older inventory.

Engage with Potential Buyers

Prompt responses build trust and loyalty. Answer questions about sizing or shipping quickly, offer bundle discounts, and thank buyers for their interest, even if they don’t purchase right away.

Be Part of the Depop Community Scene

Depop isn’t just a marketplace; it’s a vibrant social platform. For this reason, it's important to engage with your community. This makes building connections, boosting visibility, and gaining loyal followers possible. Here’s how to make the most of Depop’s community vibe:

Follow Other Sellers and Buyers: Kick things off by following users with similar interests or styles. This helps you create a sense of connection and often leads to reciprocal follows. Look for active accounts that align with your niche to grow a relevant audience.
Collaborate with Fellow Sellers: Team up with other sellers for promotions, bundle deals, or shoutouts. For example, you could collaborate on a “Summer Sale” with complementary shops and cross-promote each other's items.
Participate in Depop Events: Take advantage of Depop’s featured collections, events, or hashtags. For instance, if Depop is promoting a “Festival Wear” collection, try to create a style guide to match the occasion.

Promote Your Depop Shop on Social Media

Social media is a great tool for attracting followers and attracting more eyes to your Depop shop. With the creative, consistent, and strategic use of social media platforms, you can expand your reach far beyond Depop!

Choose the Right Platform: Firstly, it’s important to nail your choice of platform. Focus on platforms where your target audience spends time. Instagram, TikTok, and Pinterest are particularly effective for showcasing visual content like fashion and lifestyle items.
Share Engaging Content: Post styled photos, videos, or reels of your items in use. Highlight behind-the-scenes glimpses, such as your packing process, new arrivals, or sneak peeks. This keeps followers engaged and excited about your shop.
Use Hashtags and Tags Wisely: Use relevant hashtags (#DepopSeller, #SustainableFashion) to make your posts discoverable. Tag @Depop and any featured collaborators or brands to increase your chances of being shared by others.
Link Back to Your Shop: Make it easy for viewers to find you. Add your Depop shop link to your bio and include it in captions. If the platform allows, use features like swipe-up links or shop stickers.
Run Contests or Giveaways: Encourage followers to share your shop by hosting giveaways. For example, you can offer a free item or discount code to participants who follow you and share your post. Collaborate with other sellers for bigger giveaways and cross-promotion.
Post Consistently: To stay visible, try sticking to a regular posting schedule. Many scheduling apps can help you plan content and maintain consistency, even on busy days.

For more tips on how you can turbocharge your Depop experience, check out Make More Sales on Depop and Become a Top Seller.

Attract Followers with Special Offers

Who doesn’t love a good deal? Special offers and promotions can draw attention to your shop and encourage more people to follow you. Not to mention, it’ll also help you boost your sales. Here’s how to use this strategy effectively:

Exclusive Discounts: Give your followers exclusive discounts from time to time. To create urgency, try "Follow me for 10% off your first purchase!" or limited-time flash sales.
Bundle Deals: Encourage bigger purchases with bundle offers like "Buy 2, get 1 free!" or discounts on themed collections.
Host Giveaways: Organize fun contests for your Depop followers. Tell participants that they must follow your shop and tag friends to enter. This can be great for boosting visibility and engagement.
Freebies and Perks: Include small surprises like thank-you notes or bonus items, to create memorable shopping experiences and attract repeat customers.
Loyalty Rewards: Reward loyal followers with exclusive promotions or private discount codes to say thanks.

Harness Depop’s Features

Depop is packed with powerful features and these are specifically built to help sellers succeed in their Depop adventures. Knowing how to make the most of them can give you a significant advantage. Depop’s features are there to help you connect with your audience. Use them wisely to strengthen your shop’s presence and make it easier for followers to find you. By strategically harnessing the potential of these tools, you can boost your visibility and grow your follower count.

Here’s how to tap into Depop’s built-in features:

Explore Page Your goal should be to make it to Depop's Explore page. Thankfully, high-quality images and trending hashtags can help you get there. This approach can increase your shop’s visibility to potential followers.
Hashtags: Use relevant and popular hashtags on your listings to make them discoverable. For instance, tag items with #vintage, #streetwear, or other niche-specific terms.
In-App Promotions: Depop occasionally runs promotions. This can sometimes include discounted fees for sellers. Try your best to participate in these events to list more items and attract buyers.
Saved Searches: Use keywords in your listing titles and descriptions that align with common search terms. The benefit of this approach is that it makes your items appear when users are browsing the site.
Seller Badges: Try to earn badges like "Top Seller" or "Quick Responder" to build trust and attract more followers.

Stay Consistent with Your Depop Efforts

Consistency is the backbone of growing your Depop shop and gaining followers. A steady, thoughtful approach keeps your shop active and visible and encourages users to engage with your account.

Here’s how to maintain consistency effectively:

Post Regularly: Keep your shop fresh by uploading new listings regularly. Aim to add items daily or at least a few times a week to show that your shop is active.
Engage Frequently: Interact with followers by liking, commenting, and responding to messages regularly. Continuous engagement builds trust and fosters customer loyalty.
Maintain a Schedule: Discipline and consistency can help you scale your Depop career easily. Set aside specific times to update your shop, share listings, and interact with potential buyers. This can make your shop more predictable and appealing.
Stick to Your Style: Ensure that your shop's aesthetic and tone remain consistent. This makes your brand memorable and builds recognition among followers.

Use Depop Automation Tools (With Caution)

We’ve talked about Depop bots and automation techniques in other blogs. When done right, automation tools can save time and streamline your Depop selling efforts, especially for repetitive tasks like sharing, relisting, and liking.

However, using these tools responsibly is essential to avoid violating Depop's policies or harming your shop’s reputation.

Here are some of the benefits you can reap by using automation tools:

Save Time: Automate tedious tasks like refreshing your listings or following potential buyers.
Boost Visibility: Tools can help you interact more frequently, increasing your shop's chances of being seen by a larger audience.
Stay Organized: Manage multiple listings or cross-platform selling with ease using bots or tools like Vendoo.

💡Tip: Use automation tools with caution. Excessive use of bots can result in policy violations and potential risk of your account.

Learn from Your Depop Shop Analytics

Analytics provide valuable insights into your shop’s performance. They help you identify what works and where improvements are needed. By reviewing your data, you can make informed decisions to grow your follower count and boost sales.

Understanding your numbers is everything. With valuable insights, sellers can:

Track Engagement: See which posts receive the most likes, comments, and shares.
Understand Your Audience: Stay in the loop about buyer preferences, shopping habits, and popular times to list or promote items.
Identify Trends: Be on the lookout for top sellers or styles that are currently in demand.

How to Use Depop Analytics Effectively:

Monitor Listing Performance: Analyze which items attract the most attention and tailor future listings accordingly.
Evaluate Marketing Strategies: Check if promoting your shop on social media or using special offers has led to increased followers.
Experiment and Adjust: Test different listing formats, photos, or hashtags to see what works best. You can also use analytics to add more tweaks to your approach.

Remember: Consistently reviewing and learning from analytics ensures you’re staying on track and adapting to what resonates most with your audience. Tools like Vendoo can complement Depop’s features by providing additional data insights to supercharge your strategy.

Common Depop Mistakes to Avoid

Growing your Depop following requires effort, but avoiding common missteps can make the process smoother and more effective. Here’s a look at some mistakes that can cost you your followers:

Inconsistent Activity: Irregular posting or engagement can make your shop appear inactive. Schedule the right time to post, refresh listings, and interact with followers daily or weekly.
Poor-Quality Photos: Half of the magic is in the photos. Dark, blurry, or cluttered photos fail to grab attention. Use clear, well-lit photos with minimal distractions to showcase your items professionally.
Overpriced Listings: Setting prices too high can discourage potential buyers from following your shop. Research similar listings to price your items competitively.
Ignoring Customer Inquiries: Your response time matters a lot in keeping customers around. Slow or no responses to messages look unprofessional and can turn buyers away. Use quick replies or set reminders to check your inbox regularly.
Overuse of Automation Tools: Excessive automation can appear spammy or lead to penalties, so be sure to have a balanced approach. Balance automated tasks with personal engagement to maintain authenticity.
Neglecting Social Media: Social media is everything in today’s digital age. Not promoting your shop on platforms like Instagram or TikTok limits your exposure and can kill your business. Share your listings and behind-the-scenes content to draw in followers from outside Depop.

Boosting Beyond Depop: Meet Vendoo

Depop is a great marketplace for buying, selling, and discovering unique fashion items in a fun and engaging space. It’s also a great platform for connecting with other like-minded fashion enthusiasts and can help you make new friends throughout your selling journey. Having a large number of followers can help you grow not only your social network but also your business.

While Depop offers a fantastic platform to showcase your products, other avenues are also awaiting exploration. Why limit yourself to one marketplace? Expanding your reach is essential for scaling your reseller business, and that’s where Vendoo comes in.

Vendoo is a seller’s dream tool designed to simplify the complexities of online selling. It allows you to list your products across multiple marketplaces, like eBay, Poshmark, Mercari, and more while saving you valuable time and effort.

With the right tools and techniques, there’s no limit to what you can achieve as a seller. Stay creative and consistent, and let tools like Vendoo help you shine across every marketplace.

FAQS

Why do followers matter on Depop?
Followers on Depop increase your visibility, helping your items show up in more feeds and search results. A larger audience also builds credibility and trust in your shop.
How can I get followers quickly on Depop?
Focus on creating high-quality listings, staying active in the community, engaging with other users, and promoting your shop on social media. Special offers and giveaways can also attract followers.
Can automation tools help me gain followers?
Yes, tools like Depop bots can help automate tasks like sharing and following to save time. However, they should be used cautiously to avoid violating Depop’s policies.
Is consistency really that important for growing followers?
Absolutely! Regular posting, consistent branding, and engaging with the Depop community signal activity and reliability, which attract more followers.
What are the most common mistakes to avoid when trying to gain followers?
Avoid spamming, neglecting your shop’s visuals, and not engaging with your followers. Also, steer clear of overusing bots or failing to maintain consistent activity.
Can Vendoo help me grow my Depop shop?
Yes! Vendoo can expand your reach by allowing you to crosslist your Depop items on other platforms. This helps you attract more buyers and followers across various marketplaces.
Are social media promotions effective for gaining Depop followers?
Definitely platforms like Instagram and TikTok let you showcase your products and connect with a wider audience. Tag your Depop shop link for easy access!
Can I grow my Depop followers without spending money?
Of course! Engage with the community, share your shop regularly, optimize your listings, and stay active. These organic strategies can bring steady growth.