Etsy stands out as a unique platform within the e-commerce landscape due to its emphasis on handmade, vintage, and artisanal goods. Unlike traditional online marketplaces where mass-produced items dominate, Etsy fosters a community of creative sellers who specialize in crafting unique, personalized, and often one-of-a-kind products.
Sellers on Etsy are artisans, designers, and craftspeople who pour their creativity and passion into their creations, resulting in products that resonate with buyers seeking something special and meaningful.
The top-selling items on Etsy often differ significantly from those found on other e-commerce platforms due to the distinct focus and community ethos of the Etsy marketplace. While platforms like eBay, Poshmark, and Mercari may prioritize brand-name goods, electronics, and fashion trends, Etsy's marketplace thrives on individuality, craftsmanship, and the celebration of artistic expression.
Trends still influence shoppers on Etsy. In 2024, trends are predicted to include:
Denim Decor Delights: From pet accessories to kitchen staples, denim is making a statement in home decor. Expect to see denim wall art, cozy pet beds, and even denim-inspired kitchen accessories like aprons and pot holders.
Romance Core is all about soft, silky materials, ruffled accents, and delicate bows. Look out for romantic gallery wall art featuring dreamy landscapes, barrel bags with charming floral prints, and charmed jewelry adorned with dainty charms.
Art: Destination-Inspired Art: Transport yourself to far-off places with destination-inspired photography. Whether it's a stunning landscape print or a captivating cityscape, these artworks will add wanderlust vibes to your space.
Oversized Textile Art: Make a statement with oversized textile art that adds texture and visual interest to your walls. Look for large-scale tapestries, macrame wall hangings, and woven masterpieces that command attention.
Gallery Wall Galore: Create a gallery wall filled with imaginative artwork that sparks joy and inspiration. Mix and match different styles and mediums, from paintings and prints to photography and mixed media pieces.
Nature-Inspired Prints: Bring the outdoors inside with landscape prints that celebrate the beauty of nature. Whether it's a serene mountain scene or a lush forest landscape, these prints will add a sense of tranquility to your home.
Color: The color for 2024 is Berry.
Check out this Etsy Trend Report: Trending on Etsy
To learn about Etsy terms and conditions, seller fees, shipping policies, and how to create an account, check out the article: A Reseller’s Guide to Etsy: How to Start Selling on Etsy
If you're looking for inspiration or niche ideas on what to sell on Etsy or wondering if Etsy is the right venue to market your products, this article will help you.
Top selling items on Etsy in 2024:
1. Handmade Jewelry:
Handmade jewelry continues to be a top-selling item on Etsy, with unique and personalized pieces being particularly popular among buyers. These one-of-a-kind creations offer customers the opportunity to express their individuality and style through custom designs that reflect their personality and preferences.
Unique and personalized jewelry pieces often attract buyers looking for something special, whether it's a custom-engraved necklace with a meaningful message, a birthstone ring commemorating a special date, or a handcrafted bracelet featuring a favorite symbol or charm.
Photo Source: Etsy 2024
Charmed jewelry has also become a top selling item in 2024, with customers drawn to pieces adorned with charms that hold personal significance or convey a specific theme or message. From delicate charm bracelets adorned with whimsical symbols to statement necklaces featuring an array of eclectic charms, charmed jewelry allows wearers to tell their own unique stories and showcase their passions and interests.
Photo Source: Etsy 2024
2. Home decor:
Items such as handmade candles, pottery, wall art, and throw pillows are popular. Specifically, in 2024 top selling items for creating a Statement Bathroom look. Statement wallpaper that adds personality and flair. Whether it's bold floral prints or whimsical patterns, statement wallpaper is a must-have for creating a unique and stylish bathroom space in 2024. Imaginative Wall Hooks are also expected to be a top selling item in 2024 on Etsy. Adding a touch of class with a decorative unique wall hook is just what is needed in 2024! Say goodbye to boring wall hooks and hello to imaginative designs that double as artwork. Look for playful shapes and whimsical themes that add a touch of fun and functionality to any room.
Vintage Home Decor:
- Mid-Century Modern Furniture: Iconic mid-century modern furniture pieces, such as Eames lounge chairs, Danish teak credenzas, and atomic-era coffee tables are amongst the top selling items on Etsy in 2024.
- Vintage Art Prints: Retro art prints and posters from past decades, featuring iconic movie posters, advertisements, and graphic designs are being seen again.
- Vintage Kitchenware: Nostalgic kitchenware items, including colorful Pyrex mixing bowls, vintage glassware sets, and enamelware cookware are making a comeback in 2024.
3. Craft supplies:
Etsy's top-selling craft supplies in 2024 continue to reflect an emphasis on quality, creativity, and sustainability. Artisans and crafters are seeking out unique fabrics, handmade yarn, DIY jewelry making supplies, artisanal tools, eco-friendly crafting materials, DIY craft kits, and specialty craft supplies to create one-of-a-kind projects.
4. Wedding and Party Supplies:
As couples and party hosts strive to create unforgettable moments, the demand for unique and personalized wedding and party supplies continues to soar.
From custom wedding signage to monogrammed party favors, personalized decor items are stealing the spotlight in 2024. Couples and hosts are infusing their events with personality and charm by incorporating bespoke details that reflect their unique style and story.
Bohemian-inspired decor continues to enchant couples and party planners seeking a relaxed yet chic aesthetic. Think macramé table runners, dreamcatcher backdrops, and floral arrangements featuring earthy tones and natural textures. Along with handcrafted invitations, place cards, and thank-you notes.
DIY photo booth props to custom guest books, interactive elements are adding an extra layer of fun and engagement to weddings and parties. Guests are encouraged to participate actively in the celebration, creating lasting memories and fostering a sense of camaraderie.
5. Vintage items:
Etsy continues to be a hub for vintage enthusiasts seeking nostalgic and unique finds, with vintage clothing, accessories, and home decor items remaining top sellers on the platform. Here are some specific items within each category that are particularly popular:
Vintage Clothing:
- Retro Dresses: Vintage-inspired dresses from the 1950s, 1960s, and 1970s featuring floral prints, A-line silhouettes, and bold colors.
- Vintage Band T-Shirts: Authentic vintage band T-shirts from iconic music artists and bands from past decades, such as The Beatles, Rolling Stones, and Led Zeppelin.
- Levi's Jeans: Vintage Levi's jeans in various styles, including high-waisted mom jeans, distressed denim, and classic straight-leg cuts.
Fun Fact: I recently sold this Maggy London Floral dress on Etsy.
Vintage Accessories:
- Statement Sunglasses: Bold and oversized vintage sunglasses from the 1980s and 1990s, featuring unique shapes and colorful frames.
- Vintage Handbags: Classic handbags and purses from designer brands like Chanel, Gucci, and Louis Vuitton, as well as unique vintage finds in leather, suede, and fabric.
- Vintage Jewelry: Timeless pieces of vintage jewelry, including chunky statement necklaces, dainty charm bracelets, and elegant cocktail rings.
6. Digital downloads:
In today's fast-paced world, convenience is key, especially when it comes to nurturing our creative side. That's why in 2024, digital downloads, printable artwork, planner inserts, and digital patterns have emerged as a beloved treasure trove of creative resources on Etsy, catering to the needs of individuals seeking instant access to artistic inspiration. You can easily manage your fitness goals or meal planning within minutes! And for sellers there is no inventory storage or misplacing items!
If you’re already a seller on Etsy you maybe interested in Tips and Tricks to Make More Sales on Etsy
In my opinion, sellers shouldn't overlook the potential of Etsy, despite its artisanal focus. By neglecting this marketplace, you might be missing out on valuable opportunities. Recently, I went through my inventory of over 1600 listings on Vendoo and added the relevant ones to Etsy. I was pleasantly surprised by the number of items that could have been listed on Etsy. In my experience, crossposting to Etsy is worth considering, as it can open up new avenues for sales and exposure.
Are you thinking about selling on Etsy? Let us know!
